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New Chair of Joint Foreign Chambers of Commerce Thailand (JFCCT)

The new Joint Foreign Chambers of Commerce (JFCCT) ChairwomanThe foreign business community welcomes the new Joint Foreign Chambers of Commerce (JFCCT) Chairwoman, Mrs Vibeke Lyssand Leirvåg.

On 18th May 2022, Bangkok, Mrs Vibeke Lyssand Leirvåg was officially elected as the new Chairwoman of the Joint Foreign Chambers of Commerce (JFCCT). We, as the Thai-Norwegian Chamber of Commerce, would like to congratulate Mrs Vibeke Lyssand Leirvåg, our dedicated Vice President of our chamber, for her new achievement.

Mrs Leirvåg has served as the Vice Chair of JFCCT for the past five years and worked closely with Chairman Stanley Kang, who has completed his last term as the JFCCT Chair. Mrs Leirvåg, a Norwegian citizen, is the founder and Managing Director of Felicia Design, a high-end jewellery manufacturer in Thailand. She has lived in Thailand since 1989.

With her understanding of the Thai business environment and culture, she will continue to develop the relationship with the Thai public as well as the Thai private sector in matters affecting foreign business interests and their contribution to the Thai economy. This year, JFCCT marks its 46th anniversary, and it demonstrates JFCCT’s commitment to enhancing Thailand’s status as a business-friendly destination for new foreign investments. JFCCT further continues to support existing foreign investors in ease of doing business and reinforces the Thai government’s efforts to develop the country’s economic growth.

“Foreign businesses represent an essential pillar in the Thai economy and play an essential part in the Thailand 4.0 roadmap. JFCCT aims to positively contribute to the economy by direct business engagement and making recommendations through collaboration, contribution, dialogue, and exchange of ideas, which the organisation hopes will be constructive and value-adding. The JFCCT aspires to further strengthen foreign investments in Thailand”, states Mrs Leirvåg.

With Thailand coming out of the pandemic, reskilling and upskilling workers and industries are essential to moving Thailand further up the value chain. Foreign investors should and can contribute positively to these processes. Shortage of both skilled and unskilled workers is a challenge for most businesses. In an era of digital transformation, Mrs Leirvåg believes changes to the educational system are urgent. “We need to prepare Generation Z to embrace and manage innovation levels and new technologies,” says Mrs Leirvåg.

JFCCT is an umbrella organisation comprising 34 foreign chambers and business associations in Thailand. The various chambers and associations represent more than 9,000 companies and over 2 million employees. See further: www.jfcct.org.

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