Unique collaboration to produce bread with lower carbon footprint in Norway
Reitan Retail, Norgesmøllene, Felleskjøpet Agri and Yara have entered a collaboration to produce a bread, made from Norwegian oats, with lower carbon footprint.
- The four companies have signed a letter of intent aimed at reducing emissions from Norwegian food production, from fertiliser production to finished food products.
- To achieve their goals, the companies will use mineral fertilisers produced using electrolysis and renewable energy, adopt better agronomic practices, and leverage precision farming tools.
- Oats will be the first available product, with between 25-30 percent lower carbon footprint than regular oats produced with traditional mineral fertilisers.
- The intention is to produce an oat-based bread, to be made available in REMA 1000’s stores in 2025.
With an optimistic outlook on the coming season, the companies aim for a bread that is healthy, tasty and affordable, and made from oats.
“Finally, we can bring together the majority of the food value chain to reduce the carbon footprint of food, from farm to fork” says Svein Tore Holsether, President and CEO of Yara. “The food system accounts for a third of global emissions, and it is not possible to reach the goals of the Paris Agreement without decarbonising food production. With a growing population, we need to produce more food in a sustainable way. This collaboration marks an important step in the right direction.”
Yara cultivates expertise to conscientiously nourish the world and safeguard the environment. In alignment with vision for a world free from hunger and a planet that is revered, we follow a sustainable value growth approach. This involves advocating for eco-friendly crop nutrition and energy solutions with zero emissions. Yara’s aspiration is centred on fostering a future for food that has a positive impact on nature. This aims to generate value for customers, shareholders, and the wider society, contributing to a more sustainable food value chain.
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