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Building a Custom B2B Site by Seven Peaks Software

Building a Custom B2B E-Commerce Site by Seven Peaks SoftwareSeven Peaks Software helped the world’s favourite stand-up paddle-boarding and windsurfing brand, Starboard, digitise its business.

The Thai-Norwegian Chamber of Commerce is delighted to see the collaboration between our three premium members, Seven Peaks Software, Starboard, and Bluestone, to build a B2B E-Commerce website in order to help this top windsurfing brand digitise their business.

Digitising B2B for the world’s favourite stand-up paddle-boarding and windsurfing brand

Seven Peaks Software with a project partner, Bluestone, worked with Starboard to digitise the ordering process for their distributors and dealers by building a B2B E-Commerce web shop with an intuitive back office.

The challenge

The main goals were to digitise the ordering process for Starboard distributors and dealers and reduce the complexity and effort of manual back-office operations.

The solution

Seven Peaks built a custom B2B E-Commerce solution for Starboard in the cloud. Distributors and dealers can now search and browse the product catalogue as well as build and checkout their orders online using the familiar retail user journey of cart and checkout. In addition, the solution integrates with headless Product Information Management (PIM).

Product information management (PIM)

The PIM establishes a single source of truth for Starboard’s product data and makes it easier for Starboard staff to manage the products. Besides, products from the PIM are exposed to the B2B solution and other online stores via an intuitive API.

Turning ideas into real services

Seven Peaks put together a qualified and fitting team for Starboard, and it is very exciting for them to continue their strong collaboration with Starboard to expand their services. Now also extending the technology stack as Seven Peaks Software moves into B2C.

About Seven Peaks Software

Seven Peaks Software is an international software development and design company in Thailand that specialises in mobile and web applications, UX/UI design, cloud solutions, web design, and web development optimised for mobiles. As a leading software development and design company based in Bangkok, we ensure outstanding delivery of our services to help our clients see the possibilities and pitfalls in the mobile market space. With smart strategies, high-quality software development, and years of experience, we work to find the right solutions to drive and change your game.

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